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Author:
Katherine N Lemon
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Page 1 of 1
Title
Authors/Editors
Publisher
Type
Copies
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy
Year
:
2001
Valarie A. Zeithaml
Katherine N Lemon
Roland T Rust
Free Press
Books
1
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy
Year
:
2001
Valarie A. Zeithaml
Katherine N Lemon
Roland T Rust
Free Press
Books
1
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy
Year
:
2001
Valarie A. Zeithaml
Katherine N Lemon
Roland T Rust
Free Press
Books
1
